“Do the work every single day,” Godin advises.

On the one hand, what a cliche! I remember Bryce Courtenay lecturing me: “Bum glue.” On the other hand, I work every day, but lately, the days haven’t felt right. I sat down but haven’t worked solidly. I’ve been distracted: fire, plague, coup d’etat. Well, Andres, forget all that. An afternoon. Ambient music. Sink in.